This month, the Agriculture and Horticulture Development Board (AHDB) will showcase UK cheese at Food and Hotel Asia (FHA) in Singapore.
The event will be held from April 25-28, 2023, at the Singapore Expo Convention and Exhibition Centre.
AHDB said the event is one of Asia’s largest food and drink exhibitions and that UK dairy exports reached over £10 million in Singapore last year.
Members of AHDB will be joined by three dairy exporters from the UK at the event, which provides exporters with the opportunity to showcase their products to buyers in the southeast Asia region.
AHDB said Singapore is a key target market for UK exporters, with dairy shipments reaching 2,589t in 2022. Cheese exports to Singapore increased in value to more than £3 million, with 552t exported last year.
AHDB’s senior export manager for dairy, Lucy Randolph, said: “With consumers who value high-quality products, Singapore is an important and growing market for our cheese and dairy exports.
“We are delighted to be back at FHA with our exporters and look forward to raising the profile of our cheese to potential buyers from across Asia and building on these impressive export figures in the years ahead.”
AHDB appointments
Last week, the Department for Environment, Food and Rural Affairs (Defra) appointed three board members to AHDB.
Ministers have reappointed Mike Sheldon as an AHDB board member and the pork sector’s council chair for 12 months, which took effect from April 10, 2023.
Tom Clarke has been appointed as board member of AHDB with extended responsibility as cereals and oilseeds sector council chair for three years, which took effect from April 1, 2023.
Sarah Pumfrett has also been reappointed as a board member and chair of the AHDB audit and risk assurance committee (ARAC) for three years, which took effect from April 1, 2023.
The appointments of the board members are made in accordance with the Governance Code on Public Appointments published by the Cabinet Office.