Lidl has announced an investment of over £70 million into British root vegetable suppliers through new long-term contracts.
The contracts of up to three years aim to benefit farmers producing root vegetables including carrot, parsnips and swedes.
The retailer said it wanted to provide security to farmers who have been recently struggling with challenging weather conditions.
Buying director at Lidl GB, Paul Gibson, said: “As the whole market faces challenges, including unpredictable weather patterns, our decision to transition suppliers to longer contracts underscores our commitment to supporting local producers.
“Not only is it an investment in the quality and consistency of our supply chain, but it’s also testament of our dedication to the British food industry.”
COO of Burgess Farms, which has had a 20-year supply relationship with Lidl, James Barker said: “Entering our vicennial year with Lidl GB represents a significant milestone for us, and one we are very proud of.
“Despite industry-wide challenges over the last two years, Lidl’s transparent and collaborative approach has enabled us to continue delivering excellent quality produce to its customers.
“Together, we’ve cultivated a sustainable British farming supply chain, from field to shelf, and the long-term agreement means we can continue to build on this in the future.”
Lidl said its investment into British vegetable suppliers is part of its broader £17 billion investment into the British food industry by 2025.
