Those who attend LAMMA 2023, the UK’s leading agricultural machinery, equipment and services show, will be able to see machinery and farm equipment in live demos, event organisers have said.
The event, which will take place on January 10 and 11, 2023, at the NEC in Birmingham, will launch its first ever ‘Demo Arena’, which will see a line-up of tractors, bale-handling equipment and fully-electric ATVs demos.
Nichola Bell, head of events for Agriconnect, said: “The Demo Arena is an exciting first for LAMMA.
“It’s really exciting to be able to provide a platform for manufacturers to demonstrate new and innovative machinery at LAMMA
“Visitors will be able to see the machines in action and get insight into the latest advances in agricultural machinery direct from the experts.
“We have five manufacturers taking part – Krone, Valtra, McHale, EcoCharger and Solis Tractors – showing their kit in action over the two days.
“The lineup includes tractors, bale handling equipment and ATVs which visitors will be able to see as well as hear about upcoming innovations and hopefully learn something new.”
Event organisers said the demonstrations will run across both days of the show in the arena Hall 18.
McHale
Amongst the exhibitors taking part is farm machinery firm McHale, which will showcase its new V6760 Fully Automatic Variable Chamber Baler.
UK sales manager for McHale, Kieran Hughes, said that user-friendliness was at the forefront of the machine’s conception and development.
“The McHale V6760 is the highest-spec machine in the V6 range,” he said.
“It is a fully automatic machine that is OSOBUS compatible with the option of using McHale’s ISO-PLAY 7 or ISO-PLAY 12 terminals, to allow the operator experience the highest level of customisation and machine performance.”
Valtra
Sales support manager for Valtra UK and Ireland, Seth Bradford, said: “We’re excited to showcase the all-new Q Series from Valtra at LAMMA 2023.
“Combined with our unlimited options, the Q Series provides a solution for any customer in the 230-305hp market.”
Bradford said the new Finnish built Q Series is the ideal tractor for large farms and contractors seeking performance and integrated smart technology.
“By combining industry-leading design, high quality components and finishing, and out-standing aftersales support, the Q Series has the power, intelligence, and versatility to maximise productivity while driving down costs,” he said.
Krone
Forage machinery specialist Krone UK will be showcasing its latest product developments at the 2023 LAMMA show, including its EasyWrap 150.
Eleazar McKeever, territory sales manager for Krone UK, said: “This machine was new to the market for Krone in 2022. It is a three-point linkage mounted wrapper, with a single wrapping arm which rotates at 36 RPM.
“EasyWrap 150 can be operated in automatic, semi-automatic and manual modes depending on driver preference and working conditions.
McKeever said it is capable of wrapping bales from 1 metre to 1.5 metres in height with a maximum bale weight of 1,600kg.
Eco Charger
UK electric quad bike manufacturer Eco Charger will demo its 4WD acid powered ‘Pioneer’ bike at LAMMA 2023.
A spokesperson for the company said: “The comprehensive range of 2WD and 4WD quad bikes offer ‘all electric’ alternatives to traditional petrol driven quads at every level of performance and endurance.
“These robust workhorses are designed to maximise capacity, range and torque – ready to meet any and every challenge.”
Solis Tractors
Solis Tractors, a tractor manufacturer, will reveal its Solis 60 Shuttle XL at the show’s live demos.
“Solis Stage V tractors are a benchmark of performance by adding power, comfort and style,” a spokesperson for the company said.
“This tractor has been designed in keeping with the usage of European farmers to support higher productivity with the utmost comfort.”
The company produces machinery at its facility in northern India. Its range spans from 16hp to 120hp machines which are exported across the world.
