Potato supplier Greenvale AP Ltd. has partnered with Trinity AgTech to aid the rollout of Trinity’s natural capital navigator, Sandy, to farms across the UK to help them reach their environmental targets.
Technical director at Greenvale, Joann Reid, said that the business is looking to update its environmental strategy by identifying areas for carbon reduction before setting new targets.
“As a leading supplier of fresh potatoes and the UK’s largest supplier of organic potatoes, we are actively building a strategy to deliver against a growing demand for more sustainable produce,” she said.
“We want to fulfill consumer and supply chain demands for sustainable, low carbon produce, so we’ve been looking for the right partner to work with that helps us meet these needs.”
To do this, Greenvale believes, robust analytics must be carried out to understand where it, and its growers, currently sit in terms of their natural capital and carbon footprint.
“The nature of growing potatoes currently involves relatively high carbon outputs,” Reid said.
“But, gathering rigorous analytics through Sandy will allow us to set ambitious, yet achievable goals to credibly reduce our carbon outputs, and convey them with integrity.”
Commenting on the collaboration with Greenvale, Trinity AgTech’s director of business development, Anna Woodley said: “Greenvale is renowned for being innovative and early adopters of technology and will be an important player in this natural capital space.
“Building an evidence base from credible data is crucial for good decision making.
“We’re looking forward to working with Greenvale and its growers through their sustainability journey.”
