A Food2Lead the future broadcast by the Agriculture and Horticulture Development Board (AHDB) will focus on rehaping the future of food.

The event, which takes place on Thursday, August 15, from 11:30a.m – 12:30p.m, will focus on the journey of Xander Beks from agricultural engineering to pioneering initiatives aimed at transforming the food industry.

Beks’ work with i4Nature and his mission to empower new generations in addressing climate-related challenges will be discussed.

“From his roots in agricultural systems to his strategic vision for sustainable agriculture, Xander will share his passion for driving meaningful change in the farming and food sector,” AHDB said.

“Join us as Xander challenges us to think differently, and explore the role of leadership in shaping the future of food.”

Food2Lead

Beks is the founder and leader of the pack at i4Nature cooperative, fostering advocates of the future for climate-related challenges.

He is also a Nuffield 2023 Scholar and public speaker.

i4Nature aims to motivate companies and stimulate young people to unlock their full potential.

Its mission is to move the world, beginning with taking the perspective of young people and spreading the word to opinion leaders to move towards future-proof solutions.

It inspires and provides insights and explores how a company’s DNA can get ready for the future by connecting to the Green Generation.

“By unlocking the full potential, they create sustainable food chains, healthy canteens and events that positively impact the environment,” AHDB said.