Fendt has announced a new partnership with dealership Arwel’s Agri Services, based near Lampeter, Wales.
The family-run business will serve southwest Wales, primarily covering Carmarthenshire, Ceredigion and Pembrokeshire, under the new partnership.
The dealership will offer a range of Fendt equipment including the 200, 300, 500, 700 and 900 series tractors.
Arwel Evans of Arwel’s Agri Services said the dealership has always seen Fendt as a “premium brand” with tractors that are a good fit for the farming industry in Wales.
“This is why a partnership with Fendt felt like the right move for us. Since our appointment as a Fendt dealer, the level of interest shown for Fendt tractors has been both welcoming and positive,” he said.
“We wanted to further the business by competing with the wide variety of brands in the area and working with Fendt will help us achieve this.
“Our staff are all very excited and positive and have been very supportive in our decision to work with Fendt.”
National sales manager for Fendt, Martin Hamer, said the agricultural machinery manufacturer is pleased to be working with Arwel’s Agri Services.
“Arwel, Georgina and their colleagues are a great match for Fendt. They share our ethos of supplying customers with the highest quality premium products and then providing a high quality, customer focused after-sales experience,” he said.
“We look forward to working closely with Arwel’s Agri Services to build the Fendt brand in southwest Wales.”
