Justin Roberts

Justin Roberts Profile Picture

Technical Machinery Specialist

Justin studied at Welsh Agricultural College, Aberystwyth having first worked in both the feed and seed sectors of the industry. He has two decades of experience in writing about farm machinery, both vintage and contemporary across several publications. As an author he has written two books, including the history of the Nordic tractor and now resides in Co. Tipperary.

Machinery Focus photo review: The past, people and places

Agri-Business

Machinery Focus photo review: The past, people and places

The end of the the year brings a certain wistfulness to the mind as reflections upon the past 12 months...
Machinery Focus: How Valmet became Valtra – a Nordic tale

Machinery

Machinery Focus: How Valmet became Valtra – a Nordic tale

Valmet is a name that sounds vaguely familiar to many, most are aware of it as the precursor to Valtra,...
Amazone gives details of medal-winning Directinject system

Agri-Business

Amazone gives details of medal-winning Directinject system

Despite Agritechnica not going ahead the business of the DLG (German Agricultural Society) continues apace and it recently awarded a...
Grassland equipment manufacturer Einbock doubles production capacity

Machinery

Grassland equipment manufacturer Einbock doubles production capacity

Einbock, manufacturers of grass rakes and hoes, is to make a €30 million investment in new manufacturing facilities which it...
New Holland withdraws from LAMMA

Machinery

New Holland withdraws from LAMMA

Hot on the heels of the postponement of Agritechnica next spring, New Holland has announced its withdrawal from LAMMA, due...
Further postponement of Agritechnica due to Covid-19 restrictions

Agri-Business

Further postponement of Agritechnica due to Covid-19 restrictions

DLG (German agricultural society) has today (Monday December 13) announced that Agritechnica 2022 will not take place next spring as...
Agriculture 4.0 breaks the surface at LAMMA

Machinery

Agriculture 4.0 breaks the surface at LAMMA

Agriculture 4.0 is the term now being given to the wave of digital technology which, we are informed, is going...
Lemken moves into slurry incorporation market

Agri-Business

Lemken moves into slurry incorporation market

Slurry application has moved forward tremendously over the past few years with the emphasis very much switching to using it...
AEM makes environmental case for precision agriculture

Agri-Business

AEM makes environmental case for precision agriculture

Hot on the heels of John Deere reporting an increased uptake of its Precision Ag offerings, the American AEM (Association...
Agritechnica innovation awards favour automation and soil preservation

Agri-Business

Agritechnica innovation awards favour automation and soil preservation

The DLG (German Agricultural Society) has just announced the winners of the 2021 Agritechnica Innovation Awards. Altogether there were 164...
Machinery Focus: Fordson -‘forth it went into the fields’

Agri-Business

Machinery Focus: Fordson -‘forth it went into the fields’

As a rule, tractors inspire very little poetry but one model that did attract the pen of impressionable scribes and...
Monarch takes leading role in CNH’s technology drive

Machinery

Monarch takes leading role in CNH’s technology drive

Case New Holland (CNH) has announced a licencing agreement with Monarch, a California-based start-up which has developed an electrically powered...
New Holland supports energy independence with Italian partnership

Machinery

New Holland supports energy independence with Italian partnership

The idea of farms being independent of the established energy distribution infrastructure is hardly new. It was only with the...
Deutz AG reports big growth in small engines

Agri-Business

Deutz AG reports big growth in small engines

In its latest quarterly statement, the engine manufacturer, Deutz AG, has reported an increase in new orders of 56.5% to...
Machinery Focus: CASE IH updates to tractors and loaders

Machinery

Machinery Focus: CASE IH updates to tractors and loaders

The Farmall C series of tractors has always been targeted at the more modest sized farm, or those with jobs...
New Vogelsang press screw separator could benefit dairy farmers

Machinery

New Vogelsang press screw separator could benefit dairy farmers

Vogelsang have long recognised the importance of retaining and evenly reapplying nutrients that have passed through livestock during feeding. This...
Massey Ferguson extends its 7S series to 210hp

Agri-Business

Massey Ferguson extends its 7S series to 210hp

The Massey Ferguson 7S series of tractors span the upper end of the mid range bracket, with machines starting at...
Transport and loader specialists in John Deere 6R line up

Agri-Business

Transport and loader specialists in John Deere 6R line up

A study back in the seventies found that, although tractors were designed for field work they spent a large part...
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