Justin Roberts

Justin Roberts Profile Picture

Technical Machinery Specialist

Justin studied at Welsh Agricultural College, Aberystwyth having first worked in both the feed and seed sectors of the industry. He has two decades of experience in writing about farm machinery, both vintage and contemporary across several publications. As an author he has written two books, including the history of the Nordic tractor and now resides in Co. Tipperary.

CNHi to boost use of remanufactured parts

Agri-Business

CNHi to boost use of remanufactured parts

Taking parts from end-of-life machines and bringing them back to their original condition through remanufacturing can save up to 80%...
Italian exotica adds flavour to latest Cheffins vintage sale

Agri-Business

Italian exotica adds flavour to latest Cheffins vintage sale

Those who would wish to boast of having a Ferrari or Lamborghini in their shed will have the opportunity to...
Mobile apps accelerate adoption of digital tech in machinery

Agri-Business

Mobile apps accelerate adoption of digital tech in machinery

As tractors are equipped with an ever greater amount of digital tech the general consensus of opinion emerging is that...
Panda 4X4 saved from extinction by Italian custom shop

Agri-Business

Panda 4X4 saved from extinction by Italian custom shop

While the roads in Ireland might be rough, the gravel tracks of Italy’s mountainous regions can be rougher still, a...
Tama launches heavy-duty recycled baler twine

Agri-Business

Tama launches heavy-duty recycled baler twine

Tama has been producing baler twine for over 90 years and while making such a basic product might not, at...
Machinery Focus: Crossland Tankers’ new slurry tanker

Agri-Business

Machinery Focus: Crossland Tankers’ new slurry tanker

Crossland Tankers is a company which originally arose from the need to service farm equipment; it has now returned to...
Claas is latest manufacturer to sign up to ‘right to repair’

Agri-Business

Claas is latest manufacturer to sign up to ‘right to repair’

Despite the misgivings expressed by certain farmers’ groups in the US, the Memorandum of Understanding (MOU) about the right to...
Machinery Focus: Fendt – from clockmaker to premium brand

Agri-Business

Machinery Focus: Fendt – from clockmaker to premium brand

Fendt is now seen as the premium brand within the AGCO group. This is hardly any accident as it has...
Lemken lights the way in weed identification

Agri-Business

Lemken lights the way in weed identification

Inter-row cultivation is rapidly becoming a hot topic in agricultural machinery with the big implement manufacturers turning to mechanical weed...
First report: Farmdroid robot at work in Kilkenny

Agri-Business

First report: Farmdroid robot at work in Kilkenny

Robotics in industry and agriculture has been talked about for decades but their actual appearance outside of doing repetitive tasks...
Machinery Focus: Precision farming with Paud Flynn & Sons

Agri-Business

Machinery Focus: Precision farming with Paud Flynn & Sons

The past few years have seen manufacturing companies jump aboard the digital or precision farming train with promises of how...
JCB adds further to its battery power range

Agri-Business

JCB adds further to its battery power range

JCB is keen to be seen promoting alternative fuelling methods over its entire range with both battery power and hydrogen...
JCB adds further to its battery power range

Agri-Business

JCB adds further to its battery power range

JCB is keen to be seen promoting alternative fuelling methods over its entire range with both battery power and hydrogen...
Cheffins to sell John Simpson tractor collection

Agri-Business

Cheffins to sell John Simpson tractor collection

The latest collector of vintage tractors to call on the auctioneering services of Cheffins is John Simpson of Market Rasen,...
John Deere appoints Deanna Kovar to lead tech transition

Agri-Business

John Deere appoints Deanna Kovar to lead tech transition

John Deere has just announced the appointment of digital farming specialist Deanna Kovar to head its presence in Europe, Africa,...
Case to highlight new models at Potato Europe

Agri-Business

Case to highlight new models at Potato Europe

This September sees the return of Potato Europe to Belgium on its four-year cycle of venues with Case being the...
Machinery Focus: Dawn of the self-propelled forage harvester

Agri-Business

Machinery Focus: Dawn of the self-propelled forage harvester

Cutting silage by a self-propelled harvester is now such a standard feature of the season that most of the drivers...
Kellys back min-till with Grange Machinery

Agri-Business

Kellys back min-till with Grange Machinery

Grange Machinery of Holderness, East Yorkshire, is a manufacturer of mainly tillage implements which are designed with modern cultivation practices...
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