The livestock data-management app Breedr has raised £12 million in its latest round of funding.
This new funding, led by Investbridge Capital, brings the total raised by Breedr to £17.5 million after the start-up previously raised £5.2 million from investors including LocalGlobe and Forward Partners.
Investbridge Capital runs a newly launched (2021) AgTech fund, that has an aim of combining perspectives from across venture, technology and agriculture.
The start-up will use the funding to continue to build its financial products and invest in its external expansion plans, particularly focused on the Australian and US livestock markets.
Commenting on the funding, Breedr CEO and founder Ian Wheal said:
“We’re delighted to have the support of Investbridge Capital and our crowdfunding investors to help us expand Breedr to support even more farmers.”
On behalf of Investbridge Capital, Oliver Hogg, CEO said:
“Breedr has built a truly innovative platform that is solving issues across the agrifood industry, from delivering key insights to farmers to help improve the care and growth of their animals, to its transformative cashflow product, to providing transparency across the supply chain to meet the needs of retailers and consumers.
“We’re delighted to be supporting them for the next stage of their growth journey, particularly as they expand Breedr Impact and the overall Breedr model across the world.”
Breedr
Breedr is a data platform and app for farmers to use to capture data easily and use it to improve their livestock’s productivity.
It was founded in 2019 by Wheal, who grew up on a farm in Australia.
Via the free app and platform, farmers can record everything they need to know about their animals on their phone or laptop. They can track metrics such as weight, genetics, health and medication to improve animal welfare and profitability over time.
It can also be used to scan electronic ear tags, sync movements, record medicine use, store breeding and fertility information, and receive individual data analytics for each animal in real-time to improve efficiencies and reduce emissions.
